How to Explain LERs to Your Grandma — video thumbnail
▶ 10 min watch
Badge Summit talk · 10 minutes

How to explain LERs to your grandma

Learning & Employment Records could change how people get hired — if anyone outside the industry could understand them. Thania Guardino breaks down why our explanations keep failing, and the simple framework that fixes it.

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Presented by Thania Guardino, The Conquer Co.

Takeaways

Jargon doesn't make you sound smart — it just makes people tune out. Clear beats clever, every time.
If you can't explain it to a stranger in 30 seconds, it's not ready to share yet.
Your real audience isn't in the room. It's the person job-hunting, switching careers, or trying to prove skills they've never had on paper.
Lead with the win, then explain the how. People remember what changes for them, not the mechanics behind it.
The full deck

The slides

All 18 slides from the talk, right here — no download required.

Slide 1
Slide 1 of 18

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Preview of the LER communication cheat sheet

The cheatsheet

Thania's quick-reference framework for explaining LERs to anyone — from a five-year-old to your CEO. Free download, straight from Skills Scoop.

Get the cheat sheet →
6ways to explain it, one for every audience
3reader levels covered, 5-year-old to CEO
1page. no fluff, just the framework

Need a speaker for your next event?

Thania Guardino is a marketing strategist, speaker, and entrepreneur with 15+ years of experience growing startups and scaling impact across the education, workforce, and small business space. She’s the founder of The Conquer Company, a boutique marketing agency, and co-creator of Skills Scoop, a fast-growing newsletter simplifying the future of work.

From keynote stages to virtual panels, Thania brings practical insights, contagious energy, and a deep commitment to helping people do more of what they love—with the tools to back it up.

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